1. What Are Cookies?
Cookies are small text files that are stored on your device when you visit a website. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. Cookies set by the website owner are called "first party cookies" and those set by parties other than the website owner are called "third party cookies".
2. Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable you to navigate the website and use its features. Without these cookies, certain features may not be available or the website may not function correctly.
Analytics Cookies
These cookies help us understand how people use the website, which pages perform best, and which enquiries or contact actions are working. We use them only when you give consent.
Marketing Cookies
These cookies support ad attribution, remarketing, and campaign measurement. They help us understand whether paid search or paid social activity leads to visits and enquiries.
3. How We Use Cookies
- •To remember your cookie preferences and keep the site working properly
- •To measure page views, engagement, and enquiry performance
- •To understand which pages, sign categories, and contact actions are driving results
- •To measure paid campaign performance and remarketing where you have consented
- •To improve site usability and reduce friction in the enquiry journey
- •To prevent fraud and help protect the website
4. Third-Party Cookies
Where you give consent, we may use Google Tag Manager, Google Analytics 4, Google Ads, Meta Pixel, and Microsoft Clarity. These providers may set or access cookies and similar technologies to measure visits, understand behaviour, and attribute enquiries to campaigns.
5. Cookie Duration
Some cookies are session-based and are deleted when you close your browser. Other cookies are persistent and remain on your device for a longer period, allowing us to recognize you on future visits.
6. Your Cookie Choices
Most web browsers allow you to control cookies through their settings. You can:
- •View what cookies have been set and delete them
- •Block all cookies or just third-party cookies
- •Allow cookies only from specific websites
- •Delete cookies when you close your browser
Please note that blocking or disabling cookies may affect the functionality of our website and your user experience.
7. Do Not Track Signals
Some browsers include a "Do Not Track" feature. Our website currently does not respond to Do Not Track signals from browsers. However, you can use other tools to control data collection and use as described in this policy.
8. Cookie Consent
When you first visit our website, we ask you to choose whether to allow analytics cookies, marketing cookies, or both. Non-essential tracking does not load until you make that choice. You can change your preferences at any time through the cookie settings link in the site footer.
9. Changes to This Policy
We may update this Cookie Policy periodically to reflect changes in our practices or technology. Your continued use of our website after such modifications constitutes your acceptance of the updated policy.
10. Contact Us
If you have questions or concerns about our use of cookies, please contact us at:
Not Just Neon
Email: hello@notjustneon.co.uk
Support hours: Mon-Fri 9am-5pm